Joyer Home Team Marketing Plan

There are a lot of details to be handled when selling your home. The Joyer Home Team has a proven track record. With over 70 years of combined experience, we ensure that your home sale process goes as efficiently as possible! We guarantee a purchase agreement acceptable to you, or no commission is due, regardless of the time on the market. We are a NO-GIMMICKS team. Our mission is to be The Family Realtor!

Below is an outline of our Marketing Plan for your home.

Preparing for the Sale

  • Review market trends to price your home strategically

  • Make suggestions on what to do to get your house SOLD! (Also known as staging)

  • Take photos with our high-end 35mm digital equipment, high-powered flash, and wide-angle lenses to help your home look its best

  • Take measurements, and verify all special features to ensure accurate information is provided to potential buyers

  • Prepare and complete the listing agreement and set up electronic signing service

  • Place a lock box on your property. We can track showings via our Supra Lockbox!

  • Install a For Sale sign on your property – Our reflective yard signs draw attention 24/7

Marketing Your Home

  • Enter and proof listing information into the Multiple Listing Service (MLS) – optimizing all available form fields and providing as detailed information as possible. We upload the disclosures, utility information sheet, photos, and our virtual tour as supplements so buyers have all pertinent information immediately

  • Listing is entered into the Keller Williams Listing System (KWLS) – Exclusive Keller Williams Aggressive Internet Advertising system that pushes your listing to approximately 84 individual sites including all the big names: Google, Zillow, Trulia, Realtor.com.

  • Alert our exclusive buyers with details of your listing using our Market Alert Program

  • Optimize your home’s internet presence by creating Web Promotions specifically for your home

  • Notify top local agents of your new listing

  • Create color-enhanced home books with flyers and disclosures of your property

  • Enable “Reverse prospecting” which alerts buyer agents that your home matches their buyers’ search criteria

  • Coordinate showings for other agents

  • Coordinate open houses, if desired

  • Retake exterior photos, seasonally

Communicating with You

Provide a copy of the completed listing paperwork and MLS link for your review

  • Share the HomeSpotter App with you so you can share listing info on your social media sites

  • Feedback from showings is automatically sent when received

  • Prepare and email Market Service Reports which outline all activity and marketing of your home

  • Email Market Snapshots which alert you of all competing properties and sales in the area

  • We provide rapid responses – we are accessible via phone, text, or email to discuss the market with you or your potential buyers daily

Coordinating the Sale - Once an offer comes in there is still a lot to do!

  • Once an offer comes in we notify all past showing agents and prospective buyers of said offer to maximize the possibility of multiple offers

  • We arrange for a specified presentation time to present and discuss all offers with you

  • Pre-qualify potential buyers

  • Negotiate your transaction with the other agent

  • Use Electronic Signature Service for convenience, if preferred

  • Facilitate inspection issues

  • Order water tests, septic tests, and owner’s association documents – if applicable

  • Follow up on appraisal – negotiate appraisal results or facilitate needed repairs, if needed

  • Keep in contact with the loan officer to ensure closing is on track

  • Keep in contact with the closing company to make sure they have all the required documents

  • Keep in contact with buyer agent to make sure everyone is kept up to date

  • Review closing documents

Other Ways We Can Help

  • Provide you with our complimentary moving van

  • Recommend a moving company, if needed

  • Provide you with a helpful moving checklist

  • Provide you with a list of utilities for your new city

  • Recommend preferred companies for house-related services

  • Moving out of state? We can arrange for an agent to assist you in your relocation

  • Be “The Family Realtor” providing guidance now and in the future as needed

Our goal is to make the sale of your home go
as smooth and stress-free as possible!